Diesel Combines Cigars With Games

Diesel combines cigars with games. The Diesel Stubborn Fool comes with a chance to win special prices on an interactive game if you buy a box. The cigar is a 5×58 Perfecto with a Connecticut Broadleaf wrapper over a Honduran binder from Jamastran. The filler comes from Nicaragua and Honduras. As all Diesel cigars, Tabacalera A.J. Fernandez produces them for STG. The Stubborn Fool is the first instalment of a trilogy called Fool’s Errand. STG is planning to release a new instalment each year until the trilogy is completed.

In each box, you will find a tarot card with a QR code. After scanning, you get access to an interactive game that will have the cigar smoker complete the Stubborn Fool’s errand by solving a series of riddles. Random price winners are announced.

“AJ Fernandez and I recently completed the Elixir trilogy and in that time, Diesel fans grew accustomed to our cool approach to limited edition cigars”

says Justin Andrews, business development manager for STG’s North American Branded and Rest of World divisions. “We’re keeping the tradition alive with ‘Fool’s Errand.’ It’s our next three-year series, and we’ll launch it annually to kick off spring. With Fool’s Errand, we’re taking it to the next level by adding an interactive game to the mix. As far as the blends for Fool’s Errand go, we definitely won’t disappoint.”