El Rey del Mundo Shade Grown Churchill Launches in February
General Cigar Co. is expanding its El Rey del Mundo Shade Grown line with the addition of a new Churchill vitola. Launching on 3 February 2025, the 7 x 48 Churchill offers an affordable, full-flavoured experience crafted entirely from premium Honduran tobacco.
The El Rey del Mundo Shade Grown Churchill is wrapped in a Connecticut-seed leaf grown in the Talanga Valley, delivering a rich and nuanced flavour profile. Produced at the STG Danlí factory in Honduras, this cigar has an MSRP of $6.89 and is available in 20-count boxes. It joins three other vitolas in the Shade Grown line:
• Robusto (5 1/2 x 50) — Regular Production (Launched July 2023)
• Toro (6 x 52) — Regular Production (Launched July 2023)
• Lonsdale (6 1/2 x 44) — Limited Edition: 500 boxes of 20 (10,000 total cigars) (Launched July 2023)
• Churchill (7 x 48) — Regular Production (Launching February 2025)
“We’re pleased to expand the Shade Grown line with a classic Churchill size,” said Ed Lahmann, senior brand manager for El Rey del Mundo, in a press release. “Shade Grown delivers a remarkable smoking experience at a compelling price point, and we know fans will love how the blend performs with this new front mark.”
El Rey del Mundo Shade Grown cigars are distributed by Forged Cigar Co., a sister company to General Cigar Co. Known for its commitment to craftsmanship and value, the brand continues to impress cigar enthusiasts with its rich Honduran blends.
With the addition of the Churchill, the Shade Grown line offers another compelling option for those seeking quality cigars at an accessible price. Mark your calendars and be ready to try this exciting new release!



