Hiram & Solomon Appoints Sergio Katarjian as Vice President of Marketing
Hiram & Solomon Cigars has announced the appointment of Sergio Katarjian as its new Vice President of Marketing. In this role, he will guide brand identity, creative strategy, and design, ensuring a consistent experience from factory to humidor.
Expanding Brand Vision
Katarjian is not new to Hiram & Solomon. He has already collaborated with the company on brand and digital initiatives before joining full time earlier this year. His background includes brand building, product and accessory design, and content development for premium markets.
As Vice President of Marketing, he will manage projects that shape how the brand connects with retailers and enthusiasts alike. From packaging to social media, his work will extend across every touchpoint of the customer experience.
Creative Responsibilities
Katarjian’s position covers a wide range of responsibilities that reflect both design and strategy. His focus will include:
Branding and visual identity with guidelines and asset management
Cigar label and box design from concept through production
Product and accessories design in collaboration with partners
Social media campaigns aligned with commercial calendars
Event creative and production for trade shows and activations
Sales enablement tools and photography for retailers
Daily creative operations in partnership with marketing and sales teams
Strengthening Hiram & Solomon’s Market Presence
The company views this appointment as a way to build consistency across its growing portfolio. By unifying product design, digital communication, and retail presence, Hiram & Solomon aims to strengthen its identity both in the U.S. and international markets.
About Hiram & Solomon Cigars
Hiram & Solomon Cigars is a boutique cigar house dedicated to craftsmanship, consistency, and community. Working with respected factories and distributors, the brand continues to expand its premium portfolio for enthusiasts worldwide.
