Punch Cigars Celebrates the Dad Bod with New Release: The Punch Dad Bod Cigar in Beer Can Packaging
General Cigars is releasing a cigar to celebrate “the physique of adult males who prefer to drink from a six pack instead of spending countless hours at the gym obsessing over their abs,” according to a press release. And let’s face it, a huge part of the cigar community falls in that category.
The cigar is the Punch Dad Bod, a 4½x60 perfecto with a cigar ring in the shape of a tie. For the packaging, Punch took a play from the Villa Zamorano playbook and they are using cans, mimicking a beer can. Each can contains five cigars. After use, the cans can be used as travel humidors or portable ashtrays.
“Father’s Day is the perfect time for us to let the world know that we salute dads, the Dad bod and the pleasure of smoking a great cigar,” said John Hakim, brand manager for Punch, in a press release. “So we created this special expression and packed it in tins that own the soft-in-the-middle physique with pride. Dad Bod is about showing our support for the salt-of-the-earth Punch smokers who continue to make Punch their go-to brand.”



